are your neighbors...

No one knows Brooklyn like us.

The Real Estate HOME SELLING Process and SELLING with Fillmore

Thank you for the opportunity in assisting you in selling your home!

We are certain that you are knowledgeable to some degree of the process of selling your home which is based on the similar process of when you had purchased your home.  The smartest seller is not the person who knows more about selling than the neighbors, the smartest seller is the one who knows what they do not know.

If you do not sell homes as a profession, then we can assure you there is a great deal of information that you need to know.

Woman holding sold home sign
Agent smiling


Fillmore Real Estate has been assisting sellers for over 50 years.  We recognize that the sale of your home is unique, and therefore you need to work with a company that has a variety of diversified agents to assist you in complimenting your home’s unique qualities. You will find one of our professionally trained and experienced agent that will provide full representation and full service on the sale of your home.


Every agent is unique and applies his or her sales experience to expedite the sale of your home. Your agent will advise you of all documentation required, for this process. If you do not have a real estate attorney to represent you, your agent can provide you a list of local attorneys.

How to determine the VALUE OF YOUR PROPERTY

You can list your property at any price, however, there’s a thin line and that is, the right price of the property which is established on the mechanics of the home versus the above market value.

The value of your home is determined by how much value a purchaser will see in purchasing your home for at a certain price.  Our agents will use our marketing programs, resources and 50 plus years of experience to assist you with providing the information purchasers need to truly see the value of your home.



As the old saying goes, "it is not how much money you sell your house for, but how much money you keep". Maximizing how much money you keep (NET) is our primary function.

This is referred to as the total dollar amount received after all expenses incurred during the sales process.


Implementing a MARKET PLAN

The philosophy that made Fillmore Real Estate a success for over 50 years is based upon the need for a partnership with the homeowner.

You know YOUR house. We know YOUR market, so together, we will partner to make a plan.

Fillmore’s Exclusive Full Service Marketing system represents out reliability, professionalism and commitment that exceeds expectations. This service is backed by our Seller Service Guarantee.

Your agent will manage the sale of your property and will present to you, a concise marketing strategy, such as listing on the MLS, hosting Open Houses, Professional Pictures, 3D Virtual Tour, For Sale Signs, Advertising on social media, etc., however, we do request sellers to participate in this marketing plan by making their homes photo-ready, which assist in the quick sale of your property.



  • To serve the community as a leader in the real estate industry and as a friend and neighbor
  • To always do the right thing, even if it isn’t what is easiest
  • To care of your needs at the highest level through unparalleled professionalism and attention to detail. No request is too small.
  • To serve as a trusted local expert and adviser by your side.
  • To consistently and clearly communicate with you in the mannerand frequency that you prefer
  • To treat you and your family with straight forwardness, integrity and respect at all times.
  • To answer your questions, ease your concerns, reduce your stress, and expertly handle the entire real estate transaction from listing to closing and beyond.
  • To hold myself accountable to selling your home for top dollar, after all, that is what our business is built on.

The Full Service plan also includes:

1. Getting your Home ready for sale
Clean, repairing and replacing prior to showings. Though everything may not need to be replaced or repaired, it’s essential that the house looks in top shape; this helps on the desired price of the property.
2. Start Showings:
Your agent will start hosting public and private showings to potential buyers.
3. Review Offers & Reach an Agreement with Buyers:
Buyers look for location, and condition of property – your agent will try his or her best to negotiate the best price and even the best counter-offer.
4. Preparing For Closing:
As you approach the closing date, your attorney will prepare you by going through all the documents needed and for signing at the closing.
The final paperwork will be signed by all parties; keys will be given to the buyer.

Your property deed, etc., will become public record. Your Property is now considered SOLD!


With so many tools available to assist in selling your home, it can be hard to determine which one is best for your unique situation. Let Fillmore’s marketing plan put the right tools to work to sell your home for the highest Net proceeds.

Our agents encourage you to have a 3D Virtual Tour on your property which highlights the potentials of your home without the buyer being present.  By going to our website, you will be able to see a Virtual Tour on one of our 'For Sale' properties. is mobile friendly. A recent study has shown that 80% of internet users, use their mobile for online activities.

Your agent will also promote the sale of your property by creating custom brochures, flyers, postcards, email marketing. Your property will be also be posted on Zillow, Trulia, Realtor, and StreetEasy to facilitate a smooth sale.

With Fillmore Real Estate, you will have the advantage of a professional local real estate sales associate who knows the ins and outs of home sales in your neighborhood, plus the reach of a global brand presence.

From listings to showings to negotiations, we're here for you.

When it's time to sell your home, you will need the assistance of an experienced and knowledgeable real estate professional.

List your property for sale with Brooklyn's biggest and best independent brokerage since 1966.



Ready to SELL Your Home

Contact Agent

Login to My Homefinder

Login to My Homefinder